Privacy Policy for AfroScrub

This Privacy Policy describes how afroscrub.com (the “Site,” “AfroScrub,” “we,” “our,” or “us”) collects, uses, and discloses your Personal Information when you visit or make a purchase from our store.

Contact Us

If you have any questions, need more information about our privacy practices, or would like to make a complaint, you can reach us at:

Email: info@afroscrub.com

Personal Information We Collect

When you visit afroscrub.com, we collect information to provide you with the best shopping experience possible, including:

Device Information

  • Purpose: To load the site properly, track performance, and analyze user behavior to improve the experience.

  • How it’s collected: Automatically via cookies, log files, web beacons, tags, or pixels.

  • Data collected: Browser type, IP address, time zone, cookie data, pages visited, search terms, time spent, and interactions with the site.

  • Shared with: Shopify (our ecommerce platform), and selected analytics and marketing service providers.

Order Information

  • Purpose: To process orders, payments, shipping, confirmations, fraud prevention, and personalized communications.

  • How it’s collected: Provided directly by you during checkout.

  • Data collected: Name, billing and shipping address, email, phone number, and payment information (e.g., card details).

  • Shared with: Shopify and payment processors (e.g., Stripe, PayPal).

Customer Support

  • Purpose: To offer support and handle inquiries or complaints.

  • How it’s collected: Information you provide when contacting us.

  • Shared with: Our support tools and third-party service providers (e.g., Zendesk or email support tools)

For Minors

AfroScrub is not intended for individuals under 18. If we learn that a child has submitted personal data without parental consent, we will delete it. If you’re a parent and believe your child shared personal info with us, please email info@afroscrub.com.

Sharing Your Information

We only share your information when necessary, for example:

  • With Shopify, to power our store. Shopify Privacy Policy

  • With advertising and analytics partners (like Google, Meta/Facebook) to deliver relevant ads.

  • When required by law, such as in response to subpoenas or regulatory inquiries.

Behavioral Advertising

We may use your personal information to deliver targeted ads that match your interests:

  • Google Analytics helps us understand visitor behavior. You can opt-out here.

  • Ads on platforms like Facebook, Instagram, and Google may be based on your shopping behavior.

Opt-out options:

How We Use Your Information

We use your data to:

  • Fulfill and ship your order

  • Process payments

  • Provide order confirmations and updates

  • Send you exclusive offers, product launches, and skincare tips (if you opt in)

  • Improve AfroScrub’s website and services

GDPR Compliance (for EU/EEA Residents)

If you are in the EU or EEA, we process your information based on:

  • Your consent

  • The contract we have with you (order fulfillment)

  • Legal obligations

  • Our legitimate interests, where applicable

You have the right to:

  • Access, update, or delete your personal data

  • Object to or restrict certain processing

  • Request data portability

For requests, email us at info@afroscrub.com.

CCPA (for California Residents)

You have the right to:

  • Know what personal data we collect

  • Request deletion of your data

  • Opt-out of data selling (AfroScrub does not sell your data)

To submit a request, email info@afroscrub.com.

Cookies

AfroScrub uses cookies to:

  • Keep your cart and preferences active

  • Remember your login

  • Analyze traffic and behavior

  • Deliver relevant ads

You can manage or disable cookies in your browser settings. Learn more at allaboutcookies.org.

Do Not Track

We currently do not respond to browser “Do Not Track” signals, as there is no standard interpretation for them.

Changes to this Policy

We may update this Privacy Policy from time to time to reflect changes in technology, legal requirements, or our business practices. Changes will be posted on this page with an updated “Effective Date.”


Effective Date: May 17, 2025